[{"id":415804850404,"handle":"all-products","title":"All Products","updated_at":"2025-08-04T01:25:06-04:00","body_html":"\u003cp\u003eExplore everything Genuine Tea has to offer, from premium loose-leaf teas and convenient tea bags to matcha and wellness blends. With favorites like Kato Matcha Summer Harvest and organic elderberry hibiscus, you’re sure to find the perfect tea to suit your taste. Elevate your tea experience with our full range of offerings.\u003c\/p\u003e","published_at":"2023-05-12T10:12:10-04:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":".01"},{"column":"type","relation":"not_equals","condition":"Gift Card"}],"published_scope":"global","image":{"created_at":"2024-09-15T23:50:17-04:00","alt":"All Products - Genuine Tea","width":1200,"height":1200,"src":"\/\/www.genuinetea.ca\/cdn\/shop\/collections\/all-products-269402.jpg?v=1726458617"}},{"id":149859762266,"handle":"bulk-wholesale-tea","title":"Bulk Tea","updated_at":"2025-08-04T01:25:04-04:00","body_html":"\u003cp style=\"text-align: left;\"\u003eMore tea and less packaging waste makes for happy tea lovers and an even happier planet. Whether you need that extra boost in the morning, a little escape during your day, or a soothing blend to unwind before bed - you're sure to find the perfect hand-crafted tea here. \u003c\/p\u003e","published_at":"2019-10-03T16:22:47-04:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"variant_title","relation":"contains","condition":"250g"},{"column":"variant_title","relation":"contains","condition":"500g"},{"column":"variant_title","relation":"contains","condition":"BULK"}],"published_scope":"global","image":{"created_at":"2024-09-15T23:50:28-04:00","alt":"Bulk Tea - Genuine Tea","width":1200,"height":1200,"src":"\/\/www.genuinetea.ca\/cdn\/shop\/collections\/bulk-tea-409814.jpg?v=1726458628"}},{"id":415560270052,"handle":"customers-also-purchased","title":"Customers Also Purchased","updated_at":"2025-08-04T00:25:13-04:00","body_html":"Products that are frequently purchased by other customers","published_at":"2023-04-12T11:14:54-04:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_inventory","relation":"greater_than","condition":"15"},{"column":"variant_inventory","relation":"less_than","condition":"40"}],"published_scope":"global"},{"id":415829098724,"handle":"hojicha-tea","title":"Hojicha Tea","updated_at":"2025-08-03T21:30:00-04:00","body_html":"\u003cspan\u003eHojicha was originally started in Kyoto in the 1920s by tea traders and has increased in popularity ever since. The flavours are very similar to that of a lightly roasted coffee but with a far lower tannic quality and a very low caffeine content. The roasting process burns off a lot of the caffeine which is why Hojicha is often enjoyed in the evenings.\u003c\/span\u003e\u003cbr\u003e","published_at":"2023-05-15T04:37:49-04:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"contains","condition":"hojicha"}],"published_scope":"global","image":{"created_at":"2024-09-15T23:51:06-04:00","alt":"Hojicha Tea - Genuine Tea","width":1200,"height":1200,"src":"\/\/www.genuinetea.ca\/cdn\/shop\/collections\/hojicha-tea-435717.png?v=1726458666"}},{"id":416549634276,"handle":"microground-tea-latte","title":"Microground Tea Latte Powders","updated_at":"2025-08-03T23:55:08-04:00","body_html":"\u003cp data-start=\"68\" data-end=\"560\"\u003e\u003cstrong data-start=\"68\" data-end=\"213\"\u003eMicroground tea latte powders are made to Japanese artisanal specifications— a new and improved way to craft café-quality tea lattes at home.\u003c\/strong\u003e\u003cbr data-start=\"251\" data-end=\"254\"\u003eWe mill whole, ethically-sourced tea leaves into an \u003cstrong data-start=\"308\" data-end=\"384\"\u003eultra-fine powder that dissolves in hot water or steamed milk in seconds\u003c\/strong\u003e, delivering the tea’s full antioxidant profile, rich flavour and a robust, creamy mouth-feel that’s ready for your beautiful latte art. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"568\" data-end=\"592\"\u003e\u003cstrong data-start=\"568\" data-end=\"590\"\u003eWhy you’ll love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"595\" data-end=\"845\"\u003e\n\u003cli data-start=\"595\" data-end=\"654\"\u003e\n\u003cp data-start=\"597\" data-end=\"654\"\u003e100 % ethically sourced \u0026amp; third-party tested for purity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"657\" data-end=\"698\"\u003e\n\u003cp data-start=\"659\" data-end=\"698\"\u003eHigh antioxidant content in every sip\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"701\" data-end=\"771\"\u003e\n\u003cp data-start=\"703\" data-end=\"771\"\u003eFree Canadian shipping on orders $50+ \u0026amp; 30-day Happiness Guarantee\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"774\" data-end=\"840\"\u003e\n\u003cp data-start=\"776\" data-end=\"840\"\u003eVersatile: whisk into lattes, smoothies, iced drinks or baking\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"848\" data-end=\"1026\"\u003eFrom earthy \u003cstrong data-start=\"860\" data-end=\"871\"\u003eHojicha\u003c\/strong\u003e to vibrant \u003cstrong data-start=\"883\" data-end=\"907\"\u003eButterfly Pea Flower\u003c\/strong\u003e, each blend is crafted to Japanese milling standards in our Toronto facility and packaged fresh for maximum flavour.\u003c\/p\u003e\n\u003cp data-start=\"1034\" data-end=\"1202\"\u003eWant pro tips? Explore our \u003ca href=\"https:\/\/www.genuinetea.ca\/blogs\/blog\/brewing-microground-tea-guide?\" title=\"The Ultimate Brewing Guide for Microground Tea\"\u003e\u003cstrong data-start=\"1061\" data-end=\"1139\"\u003emicroground tea brewing guide\u003c\/strong\u003e\u003c\/a\u003e for whisking ratios, latte-art hacks and recipe inspiration.\u003c\/p\u003e\n\u003cp data-start=\"1210\" data-end=\"1241\"\u003e\u003cem data-start=\"1210\" data-end=\"1241\"\u003eSlow down. Unplug. Drink tea.\u003c\/em\u003e\u003c\/p\u003e","published_at":"2023-08-07T00:19:43-04:00","sort_order":"manual","template_suffix":"microground-collection","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Microground"}],"published_scope":"global","image":{"created_at":"2024-09-15T23:51:22-04:00","alt":"Vibrant microground tea lattes powders in a flat lay","width":1200,"height":1200,"src":"\/\/www.genuinetea.ca\/cdn\/shop\/collections\/microground-tea-735480.jpg?v=1753760305"}},{"id":415470026980,"handle":"all","title":"Products","updated_at":"2025-08-04T01:25:09-04:00","body_html":"\u003cp\u003eExplore everything Genuine Tea has to offer, from premium loose-leaf teas and convenient tea bags to matcha and wellness blends. With favorites like Kato Matcha Summer Harvest and organic elderberry hibiscus, you’re sure to find the perfect tea to suit your taste. Elevate your tea experience with our full range of offerings.\u003c\/p\u003e","published_at":"2023-04-01T07:45:31-04:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"not_contains","condition":"% off)"}],"published_scope":"web"}]
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Hojicha-what? Hoji-cha! Matcha's lesser known rebel brother - available in teahouses across Japan - has finally made its way to North America! A delicious, stone-milled roasted green tea. Most Hojicha and Hojicha powders are made from lower grade Bancha tea - ours is made from a roasted spring harvest Sencha. The roasting process imparts a beautiful nuttiness much like a lightly roasted coffee with zero bitterness.
Region: Kyoto, Japan
